Nonprofit Technology & Fundraising Blog
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December 27, 2016 |
Happy New Year! I hope that you did fantastically and exceeded your year-end goals.
Now it’s back to reality. You’ve processed all of your donations for the previous year. You’re current with your thank you letters. That should suffice, right?
Then a monthly donor calls and wants a tax-receipt for all of her donations for the year, even though she gets her monthly thank you emails.
You have a choice to make. You can wait till a donor calls and asks for a tax receipt. Or you can make it really easy for her by providing the monthly giving tax receipt she deserves.
I recommend you send your monthly donors a special tax letter, ideally by January 31st.
That’s all there is.
But, but, but… You may ask: aren’t you afraid that the donor will cancel when they see how much money they’ve given on the tax receipt?
My experience is that this rarely happens, especially not if you provide a great thank you, a story and you tell the donor the tremendous impact his or her monthly gifts are making. You’ll provide a great service and another opportunity to tell your donor how grateful you are.
And if you have any questions, simply contact me at Erica Waasdorp, DonorPerfect Expert.
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