Nonprofit Technology & Fundraising Blog

Detail view of young woman reading letter

November 14, 2024

Integrating Print and Mail Services with Your Nonprofit CRM

Boost Fundraising and Donor Engagement Picture this: A beautifully designed envelope arrives in your supporter’s mailbox. Inside, a personalized letter shares a compelling story of impact, complete with vibrant images and a clear call to action. In an...

Crafting Powerful Direct Mail Campaigns for Fundraising Success

The power of personal connection remains undiminished in fundraising. For nonprofits, direct mail campaigns continue to be a cornerstone of donor engagement, ranking second among supporters’ preferred communication methods. When managed effectively, direct ...

Decoding Nonprofit Email Metrics: Why Open Rates and Click-Through Rates Matter for Fundraisers

Do you ever feel like you’re shouting into the void when sending out fundraising emails? You’re not alone! Many nonprofit fundraisers struggle to gauge the effectiveness of their email campaigns. The good news is that there are reliable indicators...