Every donor tells a story through their giving habits. As a nonprofit fundraiser, your ability to read these stories can significantly impact your organization’s success. Identifying donor patterns and trends isn’t just about crunching numbers—it’s about understanding the heartbeat of your donor base and anticipating their interests. Moreover, understanding donor patterns helps ensure your fundraising […]
Nonprofit fundraising is a dynamic field where understanding your donors and campaigns is crucial for success. Custom reporting is a powerful tool that empowers organizations to uncover valuable insights and implement data-driven strategies. While 90% of nonprofit organizations collect data, it can be challenging for employees to fully leverage this information in their decision-making process. […]
The DonorPerfect team recently welcomed Lynne Wester, leader of the Donor Relations Group and host of the podcast Fundraising is Funny, for a conversation on best practices for nurturing your donors after Giving Tuesday or any other day of giving. Many participants were especially interested in learning more about helpful tools they could use to […]
Do you wonder how your fundraising letters actually perform? In today’s digital age, direct mail campaigns remain a powerful tool for nonprofits to connect with donors and drive contributions, especially during critical periods like year-end fundraising. Let’s dive into the world of direct mail campaign tracking and discover how it can revolutionize your fundraising efforts. […]
Mobilize “Rage Donations” And Channel Your Donors’ Passion Online giving has revolutionized how we react to current events, like humanitarian crises, natural disasters, disease outbreaks, and political decisions. Mobilizing your fundraising efforts in response to the news can be a highly effective way to raise money to help those affected, whether your appeal is in […]
Boost Fundraising and Donor Engagement Picture this: A beautifully designed envelope arrives in your supporter’s mailbox. Inside, a personalized letter shares a compelling story of impact, complete with vibrant images and a clear call to action. In an age of overflowing email inboxes and fleeting social media posts, this tangible piece of communication stands out, […]
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