Has your nonprofit set fundraising goals for 2022? More importantly, is your nonprofit still on track to hit your donation targets by year end? According to data from exercise tracking giant Strava, most users who set fitness-related resolutions for the new year end up dropping them by January 19 (a day Strava employees lovingly refer […]
In the nonprofit sector, DEI (Diversity, Equity, & Inclusion) work refers to initiatives that promote safety, advocacy, and belonging for nonprofit employees and donors of color, especially in professional and educational settings. Recent studies show that many organizations fall short in this fight, lacking an understanding of the level of inclusivity necessary to properly represent […]
Submitted by Sabrina Walker Hernandez Donor love is the key to repeat gifts. 65% of first-time donors don’t make a second gift. That’s what Penelope Burk’s donor-centered research tells us. Most studies agree that it costs nonprofits about 10 times more to bring in a new donor than to keep an existing donor. For each […]
In these turbulent times, fundraisers have done so much adapting to the “new normal” that it’s no longer new. Donors have, too. By now, nonprofit organizations across all sectors are no stranger to overcoming adversity in its many forms. Some have been on the front lines of the pandemic and social movements, some have seen […]
The DonorPerfect team is pleased to announce the promotion of Lauren Sheehan, formerly Vice President of Customer Care, to President of SofterWare. Lauren’s voice of leadership for our clients is what makes her the ideal candidate to champion your growth. As our co-founder, Nathan Relles, retires and passes on the responsibilities of President to Lauren, […]
Contributed by Pamela Grow “Life turns on a dime. Sometimes towards us, but more often it spins away, flirting and flashing as it goes: so long, honey, it was good while it lasted, wasn’t it?” ― Stephen King In 2020, a tsunami in the form of a global pandemic hit us all. Far too many […]
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