SEO (search engine optimization) refers to the process that makes it easier to help users find your website with a quick internet search. The better your SEO, the higher your website will appear in, say, Google’s search results, which means more visibility and more traffic to your website. For most of us, the mechanics of […]
Nonprofits often struggle with getting board members to participate in fundraising. Board members may have little or no experience with fundraising, and let’s be honest, making big asks can be difficult for even the most professional and well-seasoned fundraiser. Still, being part of the fundraising efforts is an essential task for each member of the […]
In 2019, email fundraising response rates increased by 1%. M+R Benchmarks has never reported a year-over-year increase for this metric. This is great news for nonprofit organizations that are increasingly reliant on virtual fundraising tactics. Email’s impact as a fundraising tool is growing. If your email game is not where it needs to be, check […]
In recent months, many organizations have been working to establish and share ways to contribute to racial justice. These actions include creating equity within their workplace, identifying and dismantling White-dominant values, and amplifying the voices of Black people and people of color. To understand how nonprofits can champion racial justice as part of their organizational […]
The monthly giving program has long been hailed as a magic bullet for nonprofit organizations seeking to build a steady revenue stream for their mission. In a post-COVID world, this need along with the necessity of focusing on donor retention is more apparent than ever. Fortunately, monthly giving programs are proven to produce generous donors […]
Recently, a panel of nonprofits joined our Associate Product Manager, Josh Cobert, in a live webinar to discuss how they launched and ran their highly successful crowdfunding campaigns. The webinar attendees had TONS of questions for our panelists, which we’ve consolidated and summarized below. Thank You to Our Webinar Panel We want to thank Sharon […]
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