Inspired by the incredible work of our nonprofit users, DonorPerfect’s parent company SofterWare, Inc. created SofterWare Gives Back, a company-wide program that encourages and supports employee volunteer initiatives and philanthropy.Through SofterWare Gives Back, DonorPerfect staff can use paid time off to volunteer at local organizations, send emails to the entire staff promoting volunteer opportunities, charity […]
Donor retention and monthly giving are the keys to creating a sustainable financial foundation for your nonprofit. When you retain donors, you save recruitment costs. When those donors give monthly, you greatly improve your organization’s financial stability. Here’s how you can do it. Donor Retention: What It Is and Why It’s Important As competition for […]
One very effective method of maintaining your relationship with your donors is to really connect with them on an individual level. Since no two donors are exactly the same, the best way you can accomplish this is to group together like donors based on common characteristics.Donor Segmentation by GenerationThis process is known as donor segmentation. […]
How will you know if your Giving Tuesday campaign is a success? What is the best way to measure Giving Tuesday results? Decide now what to measure and put a system in place. It will make it easier to analyze the impact of your Giving Tuesday fundraising efforts. It will also improve future efforts for […]
What is a Lapsed Donor? A lapsed donor is one who has lapsed from giving for at least a calendar year. They are the most significant donors to focus your efforts on re-engaging since they have already demonstrated an interest in your organization. How Can I Reactivate Lapsed Donors? There are several ways to re-engage these […]
Whether you’re communicating socially or for business, texting is a surefire way to ensure your message is received. 90% of text messages are read within 3 minutes of being sent. More and more nonprofits are leveraging text as a quick and easy way to connect with donors. Text Giving Works. And on a day like […]
Follow us on social!