From Transactional to Transformational: 5 Steps to Human-Focused Fundraising
Download the workbook » Everyone has heard buzz about “transactional vs. transformational.” In this session, Mallory is quick to myth-bust any misconceptions about this trope – talking about money isn’t what makes a donor relationship feel transactional, rather, it’s acting like the money is all that matters. Mallory explains that you can have a transactional […]
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