One of the busiest fundraising times of the year is almost upon us. As the summer winds down, many nonprofits begin preparing for their year-end push and that includes Giving Tuesday, a potentially lucrative day for many organizations. While participation in the day can be fairly simple, smartly tracking your success may prove more complicated. […]
With 50% of nonprofits receiving the majority of their donations from Giving Tuesday through December 31, it’s imperative to make the most of the giving season to boost visibility and bring in end-of-year donations. Providing a range of giving options can oftentimes result in higher donations, but determining the right ask amounts is key. You […]
More than a third of annual giving happens in the last three months of the year, according to DonorPerfect research. Having a plan in place to steward Giving Tuesday donors sets you up for a successful year-end, and the new year after that. It’s easy to feel anxious going into Giving Tuesday, but at this […]
Recurring gifts are the most effective and effortless way to retain donor support beyond Giving Tuesday. During the year-end giving season, many fundraisers launch a monthly giving program to make sure their efforts are organized and measurable, especially when working toward a Giving Tuesday goal. Nonprofits that create a monthly giving program through DonorPerfect have […]
We know that many fundraisers are one-person bands, or only have a few hands on deck to write Giving Tuesday communications. But the beauty of Giving Tuesday – besides worldwide generosity – is that you get to choose what your participation looks like. You know your nonprofit’s workflow better than anyone, so feel free to […]
We frequently get questions from DonorPerfect clients about multichannel fundraising and Giving Tuesday, respectively. Fortunately for fundraisers, these two strategies actually go hand-in-hand! To attract, cultivate, and steward donors in just 24 hours on Giving Tuesday, you may need to communicate through multiple channels, which requires creativity. Starting from scratch is hard, so we’ve gathered […]
Follow us on social!